![]() The book is an accurate, engaging retelling of the known history of Jobs’s life and career, but also contains a significant amount of new reporting. They also got an astonishing amount of cooperation from the people who knew Jobs best: colleagues past and present from Apple and Pixar - particularly Tim Cook - and his widow, Laurene Powell Jobs. Schlender and Tetzeli paint a vivid picture of Jobs the man, and also clearly understand the industry in which he worked. The book is smart, accurate, informative, insightful, and at times, utterly heartbreaking. As the book makes clear, Jobs and Schlender had a very personal relationship. Remember the 1991 joint interview with Jobs and Bill Gates? That was Schlender. Schlender, in his work as a reporter for The Wall Street Journal and Fortune, interviewed Jobs extensively numerous times spanning 25 years. You might wonder how such a book could be written without Jobs’s participation, but effectively, he did participate. It is, in short, the book about Steve Jobs that the world deserves. ![]() ![]() Crown Publishing Group was gracious enough to send me an advance copy a few weeks ago, and I am delighted to be the first to announce it. ‘Becoming Steve Jobs’ - New Book by Brent Schlender and Rick Tetzeliīecoming Steve Jobs is a remarkable new book by Brent Schlender and Rick Tetzeli.
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